CORE VALUES

PARAMOUNT / VIACOM CBS

The creation of a comprehensive suite of marketing materials—including website, posters, videos, and digital assets—to support a company-wide campaign promoting Viacom’s 7 guiding principles and initiatives. The campaign was designed to reflect the company’s vibrant and diverse culture, making core values more tangible and relatable to employees in their everyday work environment.

Viacom Core Values - Creative First poster
Viacom Core Values - landing page

Viacom Core Values - video

ART DIRECTOR / DESIGNER

ART DIRECTOR / DESIGNER ✦